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Effective copywriting:
Our copywriting gives you tangible results, whether you need speeches, white papers,
web copy, email or direct-mail campaigns, PowerPoint presentations, brochures, flyers, ads, newsletters or media releases.
Here are some of the copywriting clients we've written for (testimonials in green). Like the same results? Let's talk.
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Speeches for directors, including global head of SingTel Optus, Lee Hsien Yang, white papers, web copy, case studies, and PowerPoint presentations.
Sophie Nicoll, Marketing Communications Manager, Optus: “Magneto Communications is fantastic. I rely on them to ensure that the way we present our company's position and proposition is informative, well researched and entertaining. Paul has been integral to many of the excellent speeches that Optus management have delivered and continues to inspire, support and drive our communications in a direction that is healthy for our business. I’d be lost without Paul and the team at Magneto Communications!”
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Email campaigns, newsletters for CareerOne.
Kate Southam, Editor, CareerOne: “Paul's work was on time, on budget and on the money in terms of the tone and pace we needed. Paul goes to great lengths to keep up to date with the latest trends in corporate communication, which is great because it means I don't have to!” |
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Direct Mail letters, newsletters for insurance and banking.
Maree O'Brien, Direct Marketing Co-ordinator, Suncorp: “Your OCMA Rate Change letter received a great review by the one and only MD, Steve Jones! Steve received the letter as he has an OCMA account and said it was a good letter and should be used as a guide to future communications. So congrats!!” |
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Brochure: “Study & Explore Australia.”
Renée Bilston, Content Manager, Tourism Australia: “Magneto Communications responded to a brief to produce a marketing brochure within Tourism Australia's new brand guidelines. Although Magneto couldn't refer to any previous material, they interpreted the new style very effectively. They produced a brochure that was on brand within a very tight timeframe.” |
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Series of 8 brochures.
Adele Symonds, Marketing Manager, Turner Freeman: “You and your colleagues were always approachable and understood the importance of consistency, concise information and appropriate tone of voice of the new firm brand I was developing. Our brochures now have an 'educational' feel to them instead of a hard-sell, which is ideal. Thanks for all your hard work!” |
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Feature stories.
Andy Giurtalis, Editor, Lifestyle Magazine: “With the challenge of making the otherwise dry subject of finance appeal to my readership, Paul delivered a refreshing voice that was at once amusing and informative. My audience has since developed a fondness for his characteristic style.” |
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Ads for Australian Financial Review, BRW Magazine, Yellow Pages. |
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Speeches, including for CEO and MD of IBM Australia/NZ, Phillip Bullock. |
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Direct Mail letters, email DM campaigns.
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Ads, brochures, web copy. |
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Direct Mail letters, brochures, reports, newsletters, press releases. |
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Branding taglines/slogans. |
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Direct Mail newsletter to surrounding suburbs. |
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Brochure. |
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Branding taglines/slogans. |
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Direct Mail letter.
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Brochures, web copy, flyers. |
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