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NEW from Credosity: Free writing analysis (your ‘report card’!)

Download your free writing analysis as a PDF Like some free writing analysis? If you’re writing important emails and documents at work you can now get instant feedback on your writing. Built by experienced enterprise writers, this powerful tool reveals your blind spots and sharpens your message. Try it now: Upload any text or document

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Writing to senior execs? Avoid this! [infographic: reading grade level]

How tough reading grade levels can limit your career I was training a group from a big-4 bank when a guy (bravely) shared a vital lesson he learned about reading grade level: I worked hard on a report for a senior manager. I dug deep, adding research, statistics and sound logic. After many hours at

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The Curse of Cognitive Load: Why complexity kills comms

‘WhenI saw them shuffling back from the director’s office, I knewhe’d said no.’ If you’re like most people, you’re missing something crucial in how you think about communication: The impact of cognitive load. This true story sums it up: My client’s team pitched a project worth over $1m to the company head. They’d spent

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Inconvenient Truths (Linguistic Statistics)

The single biggest problem in communication is the illusion that it has taken place. George Bernard Shaw Are you kidding yourself? Absolutely. We all are. It seemsExcessive Self-Regard Tendency is a feature of humanity: The less we know about something, the less we realise we know. So when it comes to bad writing, here

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Meet CYBA: The Credosity Bulk Analyser

Bulk Analyser X-rayshundreds of documents at once What if you could generate a spreadsheet summarising the readability, professionalism and diversity/inclusion issues in hundreds of documents at once? Now you can! Well, specifically, wecan, but we can do it for you. (We plan to make it a public tool eventually.) It’s invaluable for helping ustailor our

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2017 New Year report card

Thanks for your support in 2016! Thank you for being a ‘comms convert’ in 2016. We’re so grateful for your commitment to becoming a clearer, more effective communicator. Your participation in our writing training and/or use of Credosity has been integral to our success lastyear. The cherry on top? You’ve helped us advance global literacy

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Communications Wisdom: Kate Toon, Copywriter

  Inconversation with: Kate Toon, Copywriter and SEO lover More about Kate. Kate Toon is an award-winning SEO copywriter and SEO consultant with almost two decades of experience in all things advertising, digital and writing. Originally from the UK but now based just outside Sydney. Shes worked with big brands such as eHarmony, Curash and

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Communications Wisdom: Amber Daines, Bespoke Communications

In conversation with: Amber Daines, CEO, Bespoke Communications Amber Daines has spent almost 20 years in communications, including print and TV journalism, PR, and marketing, working in Australia, Asia and Europe. She now runs Bespoke Communications, a boutique PR agency focusing on media training, public-speaking skills, and PR strategy, working with leaders. Her current clients

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Communications Wisdom: Jeffrey Anthony

In conversation with: Jeffrey Anthony, Executive Consultant, Know Your Talents More about Jeffrey.   Jeffrey Anthony is a former Chief Financial Officer with 20 years of C-level experience building and developing teams. He’s been responsible for IT, Human Resources, Accounting, Logistics, Customer Service and more. He’s also been a member of several cross-function senior leadership

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